Our Vision & Strategic Direction
In 2013 the Club Management Group undertook a major review of the Club’s operations. The Management Group was not confident that the personnel in place at the time had the capacity to bring alive the Club vision. A vision where all members of the Club valued their connection to the Club. A vision that the Club had the ability to create a united team of players, coaches & administrators with the talent & commitment to deliver all our strategic priorities, both on & off the court. Change was required on several fronts.
The decision to re brand & partner with The University of Melbourne in 2014 was an important milestone for the Club. The partnership provides the Club with a centrally located home base via the University’s sporting facilities on its Parkville campus; & additional resources to assist & strengthen on-court & off-court operations. The support includes access to the University’s indoor & outdoor sports facilities, social club rooms, meeting rooms, aquatic & fitness centre, professional staff support from within the University & inclusion in the University’s renowned Elite Athlete Program.
Because of those difficult decisions made back in 2013 & the processes implemented since then, there has been enormous change in everything that we do as a club. Our club members are committed & completely driven to becoming not only the most successful club on the court but a club that is also respected & admired for what is does off the court.
We can confidently say that Melbourne University Lightning is well on its way to achieving its strategic & cultural vision. This is evidenced by the ongoing increases each year in the allocation of resources to the growth & development of our players & coaches, our support of women with young families, the longevity of our relationships with community & commercial partners, our improved financial stability, increased number of players selected in state & national representative teams, & our capacity to recruit a talented workforce of coaches & administrators who are respected within the wider high performance & sport business community.
At Melbourne University Lightning we will not measure our success simply by the number of games we win in a season. We know that our responsibility as a Club is to provide every opportunity for our players & coaches to progress through Netball Victoria’s high-performance pathway, & in doing so we must create an environment that supports coaches & athletes to perform at their best. How well we do at this, & at developing a culture that provides a connection for young women to a community that embraces acceptance, empowerment & self-value will measure our success over time.
Click here for the Club 2019 - 2023 Strategic Plan